nPower is one of the “Big Six” companies dominating the energy industry of the United Kingdom. Headed by its CEO Paul Coffey, it was founded in the year 2000 as part of the Innogy Group. Even though the firm is not fully supplying 100% green electricity and gas, it was granted the Carbon Trust Standard across all its offices. This award serves as a recognition to its achievements with respect to carbon emission reduction, responsible water use, and waste management improvements.
According to the data taken from April 1st of 2017 up to March 31st of 2018 period, nPower’s electricity and gas are still vastly generated from natural gas averaging to almost 60% of its fuel mix. It is nearly 19% more than the national average. The same goes for the energy derived from coal power plants. It contributes a little over 11% in the total mix and is almost 4% higher than the UK average. On the contrary, the energy produced by its nuclear power plants is almost 2% lesser than the national average. It is sharing slightly over 18% of the firm’s overall fuel mix.
However, nPower still falls short in terms of generating renewable energy. Currently, its license under nPower Limited is contributing the most at 18.7%. This division is responsible for supplying electricity and gas to a portion of its domestic and business solutions clientele. On the other hand, the rest of the company’s licenses are providing as little as of 3% only in the total mix which is way below the national average set at 29%.
From the North of Scotland area down to South West of England, nPower supplies the British consumers with electricity and gas from mixed sources including the renewables. It is presently servicing over 3.75 million domestic and business accounts across all regions in the United Kingdom.
Go Green Energy Fix
- Partnerships – The company worked in partnership with different organizations such as the Macmillan Cancer Support, Trees for Cities, and Eco Act for its corporate civic responsibilities.
- Application – Several of the customers complimented nPower’s app for ease of use and accessibility. It made the submission of monthly meter readings and overall monitoring of consumption more convenient.
- Smart Meter Issues – The majority of the negative reviews filed on the website was in relation to smart meters. Issues such as unit malfunctions and difficulty in booking appointments for installations or repair services are the commonly reported issues.
- Poor Customer Support – 92% of the reviewers gave nPower a 1-star rating or equivalent to “Bad”. Most of these customers ranted about their terrible experience with the company’s inefficient manner of resolving certain account issues.
Although nPower is already an established energy provider, it still has a long way to go to become a greener and sustainable company. With an average of only 7% in the total fuel mix for renewables, it is falling far behind its leading competitors in the energy market. Furthermore, its mediocre Trustpilot score of 0.5 out of 10 given by almost 2,000 reviewers is also worth pointing out. nPower obviously needs to put in a lot of effort to regain the trust and confidence of the public. As challenging as it may be to build and maintain a positive brand reputation, it is also a good opportunity for every business to rethink things and workout necessary improvements.